IPN Medical Centres
Consumer Health Content Campaign | Consumer Health Graphic Design
Papaya designed and delivered a suite of design assets for IPN medical centres that promoted healthcare plans for those with chronic disease.
With varying conditions classified as ‘chronic diseases’ all with different pathways, the challenge was to compile an engaging suite of assets that simplified this and called on patients to get a health care plan from their GP.
The infographics transformed static copy into imagery that could be easily digested by a range of different demographics.